My Role
Creative Direction, Design, Writing & Directing
Credits
Client: Simplebet
Creative Director: Isaiah King
Editor & Producer: Andrei Zakow
Writer & Director: Isaiah King
Animation & Design: Naoko Saito
Voice Talent: Andrew Totolos
Creative Director: Isaiah King
Editor & Producer: Andrei Zakow
Writer & Director: Isaiah King
Animation & Design: Naoko Saito
Voice Talent: Andrew Totolos
Betting Better Than Brad
Simplebet was new to the sports book market and needed to demonstrate not only had they arrived in a big way, but their tech was smarter and faster than the competition. GFX + footage + one pathetic character all helped to bring the story home.
![](https://cdn.myportfolio.com/bf4a65ad0ff1a2434af9432052710260/9d5a9cb5-53f6-4614-8ed4-cfe14d4d7618_rw_1200.jpg?h=0fe8b80f87a8193b3f87c9ca853f1b8a)
![](https://cdn.myportfolio.com/bf4a65ad0ff1a2434af9432052710260/ca370861-5ef6-42d8-ad29-8479dacc540a_rw_1200.jpg?h=629bf211e0f6c862185225d9db8d2095)
![](https://cdn.myportfolio.com/bf4a65ad0ff1a2434af9432052710260/0527c46a-096a-44c2-b951-d43217d1715a_rw_1200.jpg?h=0fb24672fd8dcefa5f1ffe7d6b750811)
![](https://cdn.myportfolio.com/bf4a65ad0ff1a2434af9432052710260/e3c119c2-cf9f-4277-b905-24803019baa8_rw_1200.jpg?h=4081a2026836bc1f8f779dc4b4c10731)
![](https://cdn.myportfolio.com/bf4a65ad0ff1a2434af9432052710260/52d3a4b4-641b-49e5-9bb9-427e265dd76a_rw_1200.jpg?h=3b80ee7d6c1b9869d03f51e05ae928b9)
![](https://cdn.myportfolio.com/bf4a65ad0ff1a2434af9432052710260/7568893d-d035-4666-ab4f-e32fde2bdd78_rw_1200.jpg?h=9456fd7ada36d1c81328a1d3d60bcf4c)
![](https://cdn.myportfolio.com/bf4a65ad0ff1a2434af9432052710260/411fdfb0-2555-4b54-b57b-792d01bc9aab_rw_1200.jpg?h=79b6698e7d9a9d9da164e7ae422a5853)
![](https://cdn.myportfolio.com/bf4a65ad0ff1a2434af9432052710260/eb821b1b-f377-48f1-8a60-fe1f89fda893_rw_1200.jpg?h=12d4619342abbb7e3629e6d927554581)
![](https://cdn.myportfolio.com/bf4a65ad0ff1a2434af9432052710260/d15430c8-9acb-4b36-a702-eeae637e28db_rw_1200.jpg?h=af2440e44ce19b10c9d8a43e8a82b021)
Like what you see? Let's work together.